Category: Session Preview

Inside the Post-Purchase Forum: Session Previews The post-purchase experience is where customer loyalty, trust and long-term growth are won or lost. At the Post-Purchase Forum, October 15th in NYC, we’re bringing together leaders who are redefining what happens after checkout, turning everyday transactions into powerful brand moments. Read on to get a glimpse of what’s ahead at the Post-Purchase Forum, and join us to be part of the conversation shaping customer experience. Keynote: Compassion at Scale: How Chewy Built the Gold Standard in Customer Care Speakers: Shiv Menon, Chief Customer Care Officer, Chewy   Chewy has become synonymous with legendary customer care. Think

In the rapidly evolving retail landscape of 2025, staying ahead is essential to success. Here are the top reasons why your fellow retail peers attend the CommerceNext Growth Show: Take back actionable insights from top industry leaders. Build valuable connections to grow your brand and career. Explore the heart of commerce, NYC. Keep your finger on the pulse of industry trends and emerging technologies. Uplevel your skills, professional and personally.   1. Learn Real Strategies to Help You Move Your Brand Forward with Confidence The 2025 CommerceNext Growth Show offers sessions from leading brands such as American Eagle, Tapestry, Amazon, The Vitamin Shoppe,

Domino’s Did With Its “We’re Sorry For Sucking” Campaign In 2009, Domino’s Pizza launched a campaign called “We’re Sorry for Sucking” in response to years of negative feedback and criticism about the quality of its pizza. The campaign featured TV commercials, print ads and online videos in which Domino’s executives read actual customer complaints about the pizza and promised to make changes to improve it. This campaign was a turning point for Domino’s and demonstrated the power of transparency and honesty in brand messaging. This campaign catalyzed Domino’s turnaround, which took the company from $3 to $300 per share. And that was just

We’ve all heard it before: TV is good for branding and delivering mass reach, but it’s expensive, hard to measure and the audience is shrinking. We want to set the record straight on some common misconceptions about TV advertising and how TV can operate with the speed, accountability and precision of digital. While we’ll start to scratch the surface in this post, be sure to join us for our session on January 20th at 3:15pm ET with Robert Tas, Chief Growth Officer at 1-800-Flowers. He’ll be joined by Simulmedia CEO, Dave Morgan, to discuss how TV can target with precision to reach new